AT&T identifies 'cellular-first' trend in Internet of Things
November 16, 2015
AT&T (NYSE: T) is starting to see a trend in its machine-to-machine (M2M) and Internet of Things (IoT) business -- one where enterprises are looking not for a Wi-Fi first service but cellular first.
Of course, it depends on the application, but on the enterprise side in particular, "we've started to see an interesting trend" where customers started off with Wi-Fi-only devices and, for a variety of reasons, they're moving toward cellular-only, said Mike Troiano, vice president responsible for AT&T's Industrial IoT organization, in an interview with FierceWirelessTech.
AT&T announced a deal earlier this year with a company that builds medical carts for hospitals, with the idea being that a doctor or nurse can go to the cart to get medication and the cart automatically tracks inventory levels, security clearances and more. But this particular vendor was getting frustrated with the hospital Wi-Fi and the cabinets losing connectivity as they were wheeled around the hospital. The company made a decision to put cellular in so that it could control the experience, Troiano explained.